Digital Marketing

The Listing Magazine
A quality property magazine, produced on a monthly basis by the Ray White Group. 100,000 copies of the magazine are distributed amongst the eastern suburbs Ray White Offices and handed out by each salesperson in every Ray White office. It also has its own website where you can view the magazine on-line.

Internet & Personalised Web Page Design
We have the largest real estate website that purchasers from all over the world will be able to view your property at any time, with a choice of multiple images for your property being uploaded. Your property will be listed on www.raywhite.com and the giant sites such as www.realestate.com.au and www.domain.com.au.

We can now also offer you, at a very low cost, your own personalised web page and virtual tour. This page will display the position including all aspects of your home. The big advantage is that your property will not only demonstrate its exclusivity but will also have direct & full access through all other major commercial sites, without the need to search amongst countless other properties currently appearing on the internet.

Home Loans & Financial Services – Loan Market
Our firm provides a referral system to an in-house finance team that can assist all buyers with the most competitive rates on the market. The financial managers that attend our open houses, are available seven (7) days a week and will visit our client’s home or office, at a time that is convenient to them

Our Buyer Database
The sale of your property is administered through our buyer database. This provides our vendors with the best possible service in the sale of their property, as well as assisting our purchasers in locating a property to buy. Our subscribers are generated by a management database of investors, all buyer enquiries through the Internet, open for inspection enquiries & previous clients that bought or sold through our firm. Two methods used exclusively by Ray White are:

1. e-Weekly

The e-Weekly is an additional tool for Ray White agents. It is an electronic newsletter with property listings exclusive to each office. The listings are sent to niche targeted groups and general contacts via email, showcasing opportunities and services available locally. With over 4,000 contacts each week receiving the e-weekly, investors and buyers are consistently aware of available properties.

2. e-Magazine

Ideal for properties with National and International appeal, the Ray White e-Magazine was launched in June 2005 and has since set property industry benchmarks for electronic marketing. The e-Magazine has grown and evolved from a single magazine to a collection of 22 e-Magazines encompassing Ray White Australia and New Zealand, Ray White Prestige Residential, Ray White Commercial, Ray White Rural and Ray White Invest products. Both agents and clients agree that the e-Magazine collection is an integral tool in marketing campaigns. This circulates around 500,000 clients on a monthly basis.

National and International Media
Ray White – Australasia’s Supergroup – 1000 Offices World Wide
Australia
New Zealand
Abu Dhabi
Indonesia
India

Digitalized Images & Virtual Tours

We use the ultimate form of auction presentation – computerised digitised image displays which also can provide for a virtual tour of the property for only a little extra. Professional presentation is essential on the auction night, when buyers are still contemplating the pro’s and con’s of a property. Even whilst a buyer is bidding on the auction floor itself, it is important that your property continues to be properly and professionally displayed until eventually Sold.

Residential Real Estate Photography

Our photographers use professional equipment and wide angle lenses, in addition to the latest software to deliver outstanding image quality. Utilising creative compositions & angles, in order to capture the essence & feeling of your home. We shoot your property in natural light with multiple exposures and use image blending technology to create photos that truly shine.

Twilight Photos

Twilight photography has become increasingly popular for promoting properties online. Twilight photos focus on illuminating the home and grabbing the viewer’s attention with a high contrast image shot taken at dusk. Obtaining these images is no easy task, as additional time, planning and processing is required but the end result is well worth it!

Drone Photography

Arial photography can demonstrate the size of the block & where the home sits on the property. The drone aerials allow you to paint a wider picture, providing buyers with a perspective of where the property is located within the neighbourhood, proximity to parks, public transport, shops and schools.